Partnership
We adapt to your agency's workflow, not the other way round. Before we build a single citation, we learn how you work — and we configure everything around that.
Built for the Agencies Doing the Hard Work
NAPally exists because citation management was costing agencies too much time, money, and client trust.
Our Story
Why NAPally Exists
NAPally was born from direct local SEO work. The problem was impossible to ignore: agencies managing dozens or hundreds of client locations were spending enormous amounts of time on citation management — time that should have gone into strategy, reporting, and growth. The tools that existed either charged Enterprise-level subscription fees that wiped out margins, offered generic dashboards that didn't fit agency workflows, or — most frustratingly — handed agencies a list of problems to fix themselves. None of them took the work off the plate.
NAPally was built to be the partner agencies never had. A tool that actually shows you what is wrong across 200+ directories — for free — and a service that then fixes it entirely, adapted to how each agency operates. No generic packages. No subscription lock-in. No data hostage. A flat $2/citation rate, every credential delivered to your agency, and a written guarantee on every project. That's it. That's NAPally.
What We Stand For
Mission & Values
Transparency
Flat $2/citation pricing. No hidden fees. No subscription lock-in. Every cost is agreed in writing before any work begins. What you see is exactly what you pay.
Ownership
Every credential we build belongs to your client. No lock-in, no data hostage. Your client's listings are yours — the moment we build them, they belong to you.
Quality
Every citation is QA-checked before delivery. If it's not live, we resubmit at no cost. This guarantee is not a marketing promise — it's written into every workflow brief.
The Team
The People Behind NAPally
[Founder Name]
Founder, NAPally.io
[Replace with founder bio — background in local SEO, why they built NAPally, what they bring to agency partnerships. 2–3 sentences recommended.]
Our Citation Specialists
Our citation specialists are based in Ghana, trained to NAPally's quality standards. This enables our $2/citation flat rate while maintaining the thoroughness of a premium manual service. Every team member follows a documented submission process and QA checklist for each citation built.
Our Market Focus
Why US & UK Only
NAPally deliberately serves only US and UK agencies. This is not a limitation — it is a choice that directly benefits the quality of service we provide.
Citation directories, local search ranking factors, NAP formatting standards, and regulatory context differ significantly between markets. By focusing deeply on two markets we know intimately — rather than stretching across dozens — NAPally's team understands which directories carry genuine SEO authority in each market, how NAP formatting conventions work in each country, and which submission nuances lead to successful live listings. A generic global tool cannot replicate this market-specific expertise.
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United States
US-specific directories, Google Business Profile nuances, state-level formatting, and local search ranking factors across all 50 states.
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United Kingdom
UK-specific directories (Yell, Thomson Local, etc.), UK NAP formatting, GDPR considerations, and local search specifics across England, Scotland, Wales, and Northern Ireland.
Community Commitment
20% of every citation built contributes to a NAPally community fund, reinvested in the professional development of our Ghana-based fulfilment team — training, certification, and career progression opportunities.